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The SMD of the Faculty of Economics at the Ruhr University Bochum (RUB) is the only university sales department in Europe to focus on sales research. The Coroplast Group is a new member of the SMD's exclusive Sales Excellence Circle, where it shares its sales experience with students as a strong industry partner and thus also comes into contact with young talents. In addition, the family-owned company from Wuppertal can exchange ideas with other well-known member companies such as Hilti, Geberit, UPS and Vorwerk. Last but not least, the company benefits from the scientific findings of first-class sales research.
The partnership with the Sales Management Department should not only provide us with valuable answers to sales-related questions of the future, with this cooperation we are also strengthening our commitment to supporting tomorrow's top executives.
With this cooperation, the sales teams of all business units of the Coroplast Group can strengthen themselves specifically with top talents from SMD and align their sales management in a well-founded way according to the latest state of research. At the same time, not only the company's own expertise but also that of other companies and industries is incorporated into the research activities.